Option one
Hand your home to an agent.
You get the premium campaign, but you give up the wheel and a five-figure slice of your equity.
About to sell and dreading handing an agent $25K–$45K?
Sell Your Home With The Same Premium realestate.com.au Campaign An Agent Would Run & Keep The Commission In Your Pocket
Tired of agents who quote big to win your listing, then spend weeks "managing your expectations"? There's a simple reason they push you to take the first decent offer, and it's built into how they're paid. Discover how to run your own premium campaign, see every view, save and offer yourself, and keep the $25K-$45K.
Watch the video
- $0 commission off your settlement
- Premium listing on realestate.com.au & Domain
- Photos, 3D walkthrough & floor plan included
- Real people on the phone, start to settlement
Stuck Choosing Between Agents You Don't Trust? Every Option on the Table Costs You Tens of Thousands
Dear Homeowner,
If you've had three agents through and every one of them came in high, it wasn't a coincidence. You feel good. You pick the one with the biggest number and the best manner, and you sign. Then the campaign starts. You pay for the photos, the ads and the signboard with their face on it. Saturday comes, and a steady stream of people walks through your home. Somewhere among them is the buyer who'd pay the most. You'll never meet them. You won't hear what they loved, what worried them, or how close they came to making an offer. On Monday you get a text: "Good interest."
A few weeks later, the tone changes. Buyers are "pushing back on price." The market is "telling us something." Maybe it's time to adjust your expectations. And if the market is soft, this is where it really hurts. You accept less than you hoped for, and 25k-45K in commission still comes off the top of that smaller number. Here's the thing: None of this needs a bad agent. It's how they're paid. On a 2.5% commission, an extra $50K on your price is worth about $1,250 to the agent. Holding out for it means weeks more work. A high quote wins the listing. Taking the first decent offer closes the sale. The incentives do the rest.
On a 2.5% commission
+$50Kextra on your price
≈$1,250to the agent
The Most Expensive Line on Your Settlement Statement Is the One You Never See Leave
Settlement statementIllustrative
Sale price$1,200,000
Photos, portal fee & signboardPaid upfront
Agent commission– around $33,000
Balance to you—
Quietly deducted before the money reaches you.
You never write the cheque for commission. It's quietly deducted before the money reaches you.
On a $1.2M home, that's around $33,000. It's gone in a single line, on the day you're busy collecting keys. And that's on top of the photos, the portal fee and the signboard you've already paid for upfront, whether your home sells or not.
What does it buy you? A seat in the back.
Every view, every buyer conversation and every offer reaches you second-hand. When the "market feedback" starts nudging you lower, you have nothing to check it against.
And long after settlement, the what-ifs remain. Was that really the best offer? Did a buyer walk away who never got a call back?
You'll never know. The only person who does got paid either way.
For years, sellers have been offered two options.
So most people sigh and sign with the agent. Not because they trust them, but because the alternative looks worse.
But that choice was always false.
Introducing The Driver's Seat System: Sell on Your Terms
This isn't another agent taking a percentage of your equity while you wait for updates. And it's not a budget private listing with phone photos that invites every lowballer in the suburb.
The Driver's Seat System is a premium, owner-controlled campaign. It puts your home on realestate.com.au and Domain with professional photography, a 3D walkthrough, a floor plan and a signboard, while every buyer, every offer and every decision comes straight to you. Instead of being told what the market thinks, you see it for yourself.
No commission off your settlement. No filtered feedback. Just an agent-quality campaign, with you in the driver's seat.
The 5 Ways We Put You in the Driver's Seat
- 01
Price It Right From Day One
An appraisal built on local sales evidence shows what your home is really worth, so you list with confidence instead of an inflated quote.
- 02
Launch Like a Premium Agency Listing
Professional photos, 3D walkthrough, floor plan and signboard go live on realestate.com.au and Domain, in front of the same buyers agents reach.
- 03
Read the Market for Yourself
Track every view, save and enquiry live, and hear buyer feedback first-hand, so you know where the market sits without anyone interpreting it.
- 04
Negotiate Directly With Every Buyer
Every offer comes straight to you. You decide when to hold, when to move and when to say yes, with the playbook guiding each step.
- 05
Close With Backup Behind You
Real people are a phone call away whenever you need a second opinion, and your conveyancer handles the contract right through to settlement.
The Only Way to Get the Agent's Campaign and Keep Control
| Traditional Agent | Other Private Sale Sites | ||
|---|---|---|---|
Everything Included in Your Flat Fee
Your Campaign
- Premium listing on realestate.com.au
- Listing on Domain
- Professional photography
- 3D walkthrough and floor plan
- Professionally written ad description
- For-sale signboard with your home on it
Your Pricing
- Desktop appraisal based on local sales data
- Free staging consultation quote
Your Selling Tools
- Listing dashboard showing every view, save and enquiry
- In-app buyer messaging, with your phone number kept private
- Pre-qualification filters on buyer enquiries
Your Support
- Sales concierge: real people on the phone for the life of your listing
- The Driver's Seat Playbook
- The Driver's Seat Guarantee
No commission. No upfront marketing bills. No surprise extras.
Your Path to Selling on Your Terms in 3 Simple Steps
1Step 1
Book Your Free Express Premium Listing Demo
Spend a minute booking a free session about your home. Tell us where you are in the selling process, whether you're just weighing your options or already talking to agents. We'll use that to make the demo specific to your home, not a generic sales pitch.
2Step 2
See Exactly What You'd Keep in Dollars
We'll compare an agent's commission on your home with our flat fee, so you know exactly how much stays in your pocket. You'll see a real premium listing, the live data you'd get and the four stages of the Driver's Seat System, plus your free playbook.
3Step 3
Sell Your Home and Keep the Commission
Your home goes live with an agent-quality campaign, every buyer and offer comes to you, and you decide when to say yes. The $25K–$45K an agent would take goes toward your next place, and whatever the final number, you'll know it was the real one.
WARNING: Launch spots for this month are filling
Only 15 Sellers Get Our Launch Offer. After That, It's Gone.
There's a reason we're capping it. Beat The Agent is run by two founders who answer the phone themselves. Every seller in our first group gets our full attention: your listing reviewed line by line, and a real person on the other end when a buyer pushes on price. We can't do that for hundreds of homes at once, and we won't pretend we can.
That's the difference between us and the big private sale sites. They sell listing packages at volume and leave you to it. We're building a premium service one sale at a time, and the first sellers through the door get the most hands-on version it will ever be.
Our Driver's Seat Guarantee Ensures You Sell With Confidence at Every Stage
The Driver's Seat Guarantee
Want to sell your home on your own terms, keep the 25k-45K an agent would take, and know nothing was left on the table? We're so confident your listing will stand toe-to-toe with any agent's that we guarantee it.
You'll see your finished photos, 3D walkthrough, floor plan and ad copy before anything goes live on realestate.com.au. And if you don't love your listing, we'll redo it free. Still not happy? You'll get your money back, minus the photographer's cost.
See it before it goes live
Don't love it? We redo it free
Still not happy? Money back*
*Minus the photographer's cost.
Launch offer: for the first 15 sellers only
Book A Free Premium Listing Demo To See How Beat The Agent Can Help You Sell On Your Terms & Keep More In Your Pocket
This Month's Bonus: Get Our Internal Driver’s Seat Playbook Valued At $399
In your free demo session, here’s a glimpse of what we’ll uncover together:
- See Your Listing Before You Commit: We'll show you exactly what a premium Beat The Agent listing looks like on realestate.com.au: the photos, the 3D walkthrough, the floor plan and the signboard. You'll know your home won't look like a cheap private sale before you spend a cent.
- Know Exactly What You'd Keep: We'll compare what an agent would charge on your home with our flat fee. You'll see in dollars how much stays in your pocket for your next place.
- See The Data You'll Get: We'll walk you through the live listing data: every view, save and enquiry as it happens. No more wondering what's going on or relying on someone else's "market feedback."
- Walk Through Every Step First: We'll take you through the playbook, from pricing and launch to open homes, offers and settlement. You'll see it's a few hours of your time, not a second job.
- No Pressure, No Obligation: The demo is a chance to look under the hood, not a sales pitch you're locked into. Take what you learn and decide in your own time.
- And Much, Much more…